Accelerating Digital Transformation: How Netlify, Storyblok, and RDA Empowered NRF's Success

The National Retail Federation (NRF) faced a significant challenge with a site that was resource-heavy and slow, creating bottlenecks and challenges in an industry that embraces frequent change. Together with RDA, NRF modernized their digital systems to support a high-priority site re-launch using Netify and Storyblok. In this talk, discover the behind-the-scenes details of this transformative project as the team shares insights into the impressive outcomes—enhanced security, improved site performance, and a dramatic reduction in deployment times from weeks to hours.

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