News & Announcements

Reflecting on a successful Black Friday

As the holiday season unfolds, we at Netlify find ourselves reflecting on the remarkable journey we’ve shared with our customers during this year’s Black Friday and Cyber Monday. It’s a time to celebrate achievements and, most importantly, express our heartfelt gratitude to the incredible brands and developers who trust us to deliver seamless web experiences and trust us to keep them running during the most critical of moments.

Massive scale and performance

This year, we witnessed an extraordinary surge in online activity. Over the Black Friday and Cyber Monday period, Netlify processed billions upon billions of requests, reaching hundreds of thousands of requests per second. Our infrastructure rose to the occasion, ensuring that websites remained fast, responsive, and available to users worldwide.

Security you can rely on

In an era where online threats are ever-present, safeguarding your digital presence is our top priority. We’re proud to have blocked thousands of threats during this critical shopping period, providing a secure environment for both our customers and their users. Our commitment to security means customers get to focus on delivering exceptional experiences without worry.

Commitment to uptime and reliability

We understand that downtime is not an option, especially during peak seasons. That’s why we’ve invested heavily in building a resilient infrastructure. We’re thrilled to report that we provided complete uptime across our systems throughout the Black Friday and Cyber Monday rush. This means zero disruptions or impacts to our customer’s storefronts and their users’ shopping experiences. We know that trust is earned and not just given. This season reflects our efforts to continue earning it with reliability that maximizes customer conversions.

A heartfelt thank you

The success of this season isn’t just measured in numbers and performance metrics; it’s reflected in the trust our customers placed in us. We’re honored to support some of the largest and most innovative brands in the world. Their creativity and dedication inspire us every day.

As we move forward into the new year, we’re excited to continue partnering with all of them to push the boundaries of what’s possible on the web. This season of gratitude reminds us that our greatest achievement is not just in the services we provide but in the relationships we build with our customers and partners.

From all of us at Netlify, thank you for letting us be a part of that journey. We wish you a joyful holiday season and a prosperous year ahead.

Warm regards,

The Netlify Team

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